Egg Protein Powder Market Size, Share, Trends and Forecast 2030, by Types (Whole Egg Protein Powder, Egg White Protein Powder, Egg Yolk Protein Powder) by Applications (Dietary Supplements, Food and Beverages, Animal Feed)

Report ID :
2516

Publisher ID :
theinsightbridge

Published :
2023-06-05

Pages :
161

Purchase Option
$4500

Egg Protein Powder Market Introduction 

Egg protein powder is a popular dietary supplement that is made from dried and processed egg whites. It is a rich source of high-quality protein and essential amino acids, making it a popular choice among athletes, bodybuilders, and fitness enthusiasts.Egg protein powder is derived from egg whites, which are separated from the yolk and then dried and processed into a powder form. The resulting powder is low in fat, carbohydrates, and cholesterol, and high in protein, making it an ideal choice for those looking to increase their protein intake without adding excess calories or fat to their diet.Egg protein powder can be used in a variety of ways, including as a post-workout supplement, as a meal replacement, or as an ingredient in recipes such as smoothies, baked goods, and protein bars. It is also often used as an alternative to whey protein powder for those with lactose intolerance or milk allergies.The global egg protein powder market is growing rapidly due to increasing consumer interest in health and fitness, as well as the growing popularity of high-protein diets. Major players in the market include companies such as Optimum Nutrition, NOW Foods, MRM Nutrition, and Jay Robb Enterprises.

Egg Protein Powder Market Size

The global egg protein powder market size was valued at USD 104.9 million in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 7.2% from 2021 to 2028. The market growth can be attributed to several factors, such as the increasing popularity of high-protein diets, the growing demand for dietary supplements among fitness enthusiasts, and the rising prevalence of lactose intolerance and milk allergies.North America dominates the global egg protein powder market, accounting for the largest share of the market in 2020, followed by Europe and the Asia Pacific. The Asia Pacific region is expected to witness the fastest growth during the forecast period, driven by the increasing adoption of western dietary habits, rising health awareness, and growing disposable income levels.In terms of distribution channels, the online segment is expected to witness significant growth during the forecast period due to the increasing popularity of e-commerce platforms, the convenience of online shopping, and the availability of a wide range of products at competitive prices.Major players operating in the global egg protein powder market include Optimum Nutrition, NOW Foods, MRM Nutrition, Jay Robb Enterprises, Nutribio, Naked Nutrition, Judee's Gluten Free, and Bulk Powders. These companies are focusing on product innovation, expanding their product portfolios, and enhancing their distribution networks to gain a competitive advantage in the market.

Egg Protein Powder Market Share

The global egg protein powder market is highly competitive and fragmented, with several players operating in the market. The market share of these players varies based on several factors such as product innovation, pricing strategy, distribution network, and brand recognition.As of 2020, Optimum Nutrition held the largest market share in the global egg protein powder market, followed by NOW Foods and MRM Nutrition. These companies have a strong presence in North America and offer a wide range of products with different flavors, packaging sizes, and formulations. They also invest heavily in marketing and advertising to increase brand awareness and consumer loyalty.Other key players in the market include Jay Robb Enterprises, Nutribio, Naked Nutrition, Judee's Gluten Free, and Bulk Powders. These companies are also focusing on product innovation, expanding their distribution networks, and improving their manufacturing processes to increase their market share.In terms of distribution channels, online retail is gaining significant traction in the market, with several players leveraging e-commerce platforms to expand their reach and target a wider consumer base. Additionally, health and fitness stores, specialty stores, and supermarkets and hypermarkets are also important distribution channels for egg protein powder.Overall, the global egg protein powder market is expected to witness significant growth in the coming years, driven by increasing health consciousness, rising disposable income levels, and growing demand for dietary supplements among fitness enthusiasts.

Egg Protein Powder Market Trends

The global egg protein powder market is witnessing several trends that are shaping the industry and driving its growth. Some of the notable trends in the market include:

  1. Growing Popularity of Vegan Egg Protein Powder: With the increasing demand for plant-based products and the rising number of consumers adopting vegan and vegetarian diets, the market for vegan egg protein powder is growing rapidly. Companies are developing innovative plant-based egg protein powders using ingredients such as peas, soy, and rice, among others.
  2. Rising Demand for Organic Egg Protein Powder: Consumers are becoming increasingly concerned about the quality and safety of the products they consume, leading to a growing demand for organic egg protein powder. Organic egg protein powders are free from pesticides, chemicals, and synthetic fertilizers, and are considered to be healthier and more nutritious.
  3. Increasing Focus on Sustainability: Several companies in the egg protein powder market are focusing on sustainable sourcing and production practices to reduce their environmental footprint. This includes using renewable energy, reducing water consumption, and minimizing waste generation.
  4. Emergence of Flavored Egg Protein Powders: To cater to the diverse preferences of consumers, companies are offering flavored egg protein powders in a variety of flavors such as vanilla, chocolate, and strawberry, among others. These flavored powders are more appealing to consumers and offer a convenient way to consume protein.
  5. Growing Demand for On-the-Go Snacking: With busy lifestyles and an increasing preference for convenience foods, there is a growing demand for on-the-go protein snacks such as protein bars and shakes. Companies are developing egg protein powder-based snacks that are portable, easy to consume, and provide a quick energy boost.

Overall, the egg protein powder market is evolving rapidly, driven by changing consumer preferences and increasing awareness about health and fitness. Companies that are able to adapt to these trends and offer innovative products that meet consumer needs are likely to gain a competitive advantage in the market.

Egg Protein Powder Market Driving factors

The global egg protein powder market is being driven by several factors, including:

  1. Increasing Demand for High-Protein Diets: The demand for high-protein diets is growing rapidly, as consumers are increasingly aware of the health benefits of protein and its role in maintaining muscle mass and promoting weight loss. Egg protein powder is a convenient and effective way to meet daily protein requirements.
  2. Growing Health Consciousness: With increasing awareness about the importance of a healthy lifestyle, consumers are turning to dietary supplements to support their health and wellness goals. Egg protein powder is a popular choice among fitness enthusiasts, athletes, and bodybuilders as it is a rich source of essential amino acids.
  3. Rising Prevalence of Lactose Intolerance and Milk Allergies: Many consumers are unable to consume dairy-based protein powders due to lactose intolerance or milk allergies. Egg protein powder is a suitable alternative, as it is free from lactose and milk allergens.
  4. Growing Availability and Accessibility of Egg Protein Powder: With the increasing availability of egg protein powder through e-commerce platforms and brick-and-mortar stores, consumers have easier access to a wider range of products at competitive prices.
  5. Increasing Adoption of Western Dietary Habits in Emerging Markets: As the adoption of western dietary habits increases in emerging markets, the demand for dietary supplements such as egg protein powder is also on the rise. This trend is expected to continue in the coming years, driving the growth of the egg protein powder market.

Overall, the global egg protein powder market is expected to continue its growth trajectory in the coming years, driven by these and other factors. Companies that are able to capitalize on these trends and offer innovative and high-quality products are likely to succeed in the market.

Egg Protein Powder Market Reginal Analysis

The global egg protein powder market can be segmented into various regions, including North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.North America is currently the largest market for egg protein powder, driven by the high demand for dietary supplements and increasing health and fitness consciousness among consumers. The region is also home to several key players in the market, such as Optimum Nutrition and MRM Nutrition.Europe is another significant market for egg protein powder, driven by the increasing demand for high-protein diets and the growing number of fitness enthusiasts and bodybuilders in the region. The UK, Germany, and France are the major markets in the region, with several companies offering a wide range of products.Asia-Pacific is expected to be the fastest-growing market for egg protein powder in the coming years, driven by the increasing adoption of western dietary habits, rising disposable incomes, and growing health consciousness among consumers. The region is home to a large population of fitness enthusiasts and bodybuilders, particularly in countries such as China, Japan, and India.Latin America and the Middle East and Africa are also expected to witness significant growth in the coming years, driven by increasing consumer awareness about health and wellness, rising disposable incomes, and growing demand for dietary supplements. Brazil and Mexico are the major markets in Latin America, while the UAE and Saudi Arabia are the key markets in the Middle East and Africa.Overall, the global egg protein powder market is expected to witness significant growth across all regions in the coming years, driven by changing consumer preferences and increasing awareness about the health benefits of protein supplements.

Egg Protein Powder Market Forecasts 2030 

The global egg protein powder market is expected to continue its growth trajectory in the coming years, with several factors driving its growth. the market size for egg protein powder was estimated to be around USD 1050 million in 2020, and it is expected to grow at a CAGR of around 7.5% during the forecast period 2021-2030.The increasing demand for high-protein diets and growing health consciousness among consumers are expected to drive the growth of the egg protein powder market. Additionally, the rising adoption of western dietary habits in emerging markets and the growing availability and accessibility of egg protein powder through e-commerce platforms and brick-and-mortar stores are also expected to fuel market growth.By product type, the whole egg protein powder segment is expected to dominate the market, followed by egg white protein powder. By application, the sports nutrition segment is expected to account for the largest market share, driven by the increasing number of fitness enthusiasts and athletes globally.Geographically, the Asia-Pacific region is expected to witness the fastest growth during the forecast period, driven by the increasing adoption of western dietary habits and growing health consciousness among consumers in the region.Overall, the egg protein powder market is expected to witness significant growth during the forecast period, driven by changing consumer preferences and increasing awareness about the health benefits of protein supplements. Companies that are able to capitalize on these trends and offer innovative and high-quality products are likely to succeed in the market.

Egg Protein Powder Market Key Industry Players

The global egg protein powder market is highly competitive, with several key players operating in the market. Some of the key industry players in the market include:

  1. Optimum Nutrition Inc.
  2. MRM Nutrition
  3. NOW Foods
  4. MusclePharm
  5. Universal Nutrition
  6. Naked Nutrition
  7. Jay Robb Enterprises
  8. Vital Proteins LLC
  9. Muscle Egg LLC
  10. All American Pharmaceutical & Natural Foods Corporation

These companies are focusing on product innovation and expanding their product portfolios to meet the changing consumer preferences and demands. Additionally, they are also adopting various growth strategies, such as mergers and acquisitions, partnerships, and collaborations, to strengthen their market position and increase their global presence.Overall, the key industry players in the egg protein powder market are expected to continue to invest in R&D activities and product innovation to develop high-quality and innovative products that meet the evolving consumer demands and preferences.

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