North America Gluten Free Bakery Mixes Market Introduction 

The North America gluten-free bakery mixes market refers to the market for bakery mixes that are free from gluten and cater to the dietary requirements of consumers who are gluten-intolerant or suffer from celiac disease. Gluten is a type of protein found in wheat, barley, and rye, which can cause adverse reactions in some people. Gluten-free bakery mixes are made using alternative flours such as rice flour, corn flour, and potato flour, which do not contain gluten.The North America region, which includes the United States and Canada, is a major market for gluten-free bakery mixes, with a high prevalence of celiac disease and gluten intolerance. The North America gluten-free bakery market size was valued at USD 1.7 billion in 2020 and is expected to grow at a CAGR of 8.6% from 2021 to 2028.The demand for gluten-free bakery mixes in North America is primarily driven by the increasing awareness about celiac disease and gluten intolerance, the growing trend of healthy eating, and the rising demand for convenience foods. The availability of a wide range of gluten-free bakery mixes, including bread mixes, cake mixes, muffin mixes, and cookie mixes, is also contributing to the growth of the market.Overall, the North America gluten-free bakery mixes market is expected to witness significant growth in the coming years, with increasing demand from health-conscious consumers and a growing number of people diagnosed with celiac disease and gluten intolerance.

North America Gluten Free Bakery Mixes Market Size

The North America gluten-free bakery mixes market size was valued at USD 1.7 billion in 2020. The market is expected to grow at a compound annual growth rate (CAGR) of 8.6% from 2021 to 2028, driven by the increasing awareness about celiac disease and gluten intolerance, the growing trend of healthy eating, and the rising demand for convenience foods.The report further indicates that bread mixes were the largest product segment in the North America gluten-free bakery mixes market, accounting for over 30% of the market share in 2020. This is due to the increasing demand for gluten-free bread as a staple food product among consumers with celiac disease and gluten intolerance.The United States is the largest market for gluten-free bakery mixes in North America, followed by Canada. The increasing prevalence of celiac disease and gluten intolerance in these countries, coupled with the growing trend of healthy eating, is driving the growth of the market.Overall, the North America gluten-free bakery mixes market is expected to witness steady growth in the coming years, with increasing demand from health-conscious consumers and a growing number of people diagnosed with celiac disease and gluten intolerance.

North America Gluten Free Bakery Mixes Market Share

The North America gluten-free bakery mixes market is highly competitive, with a large number of players operating in the market. Some of the key players in the market include:

General Mills, Inc.

Hain Celestial Group, Inc.

Bob's Red Mill Natural Foods, Inc.

The Kraft Heinz Company

The Simple Mills, Inc.

Pillsbury Company LLC

King Arthur Baking Company, Inc.

Kellogg Company

Hodgson Mill, Inc.

Namaste Foods, LLC

The North America gluten-free bakery mixes market is highly fragmented, with the top five players accounting for less than 25% of the market share in 2020. The market is expected to witness increased competition in the coming years, with the entry of new players and the introduction of innovative products.The report further indicates that bread mixes were the largest product segment in the North America gluten-free bakery mixes market, accounting for over 30% of the market share in 2020. Cake mixes, muffin mixes, and cookie mixes are some of the other major product segments in the market.Overall, the North America gluten-free bakery mixes market is expected to witness steady growth in the coming years, with increasing demand from health-conscious consumers and a growing number of people diagnosed with celiac disease and gluten intolerance.

North America Gluten Free Bakery Mixes Market Trends

Some of the key trends in the North America gluten-free bakery mixes market include:

Growing demand for organic and non-GMO bakery mixes: Consumers are increasingly seeking organic and non-GMO products due to the perception that they are healthier and safer. This trend is driving the demand for organic and non-GMO gluten-free bakery mixes in North America.Increasing availability of gluten-free bakery mixes in supermarkets and online stores: The availability of gluten-free bakery mixes in supermarkets and online stores has increased significantly in recent years. This trend is making it easier for consumers to access gluten-free bakery mixes and driving the growth of the market.Introduction of innovative and exotic flavors: Manufacturers are introducing innovative and exotic flavors in gluten-free bakery mixes to cater to the changing preferences of consumers. This trend is driving the demand for gluten-free bakery mixes with unique flavors and is expected to continue in the coming years.Rise in demand for vegan and allergen-free bakery mixes: With the growing number of consumers adopting a vegan lifestyle and the increasing prevalence of food allergies, there is a rising demand for vegan and allergen-free bakery mixes. This trend is driving the demand for gluten-free bakery mixes that are vegan and free from other allergens such as soy, dairy, and nuts.Increase in private label products: Retailers are increasingly offering private label gluten-free bakery mixes as a strategy to increase their profit margins. This trend is driving the demand for private label gluten-free bakery mixes in North America.Overall, the North America gluten-free bakery mixes market is witnessing several trends that are shaping the industry and driving growth. The increasing demand for organic and non-GMO bakery mixes, the availability of gluten-free bakery mixes in supermarkets and online stores, and the introduction of innovative and exotic flavors are some of the key trends in the market.

North America Gluten Free Bakery Mixes Market Driving factors

Some of the key driving factors for the growth of the North America gluten-free bakery mixes market include:

Increasing prevalence of celiac disease and gluten intolerance: The prevalence of celiac disease and gluten intolerance is increasing in North America, leading to a growing demand for gluten-free products, including bakery mixes. Approximately 1 in 100 people in the United States has celiac disease.Growing trend of healthy eating: Consumers are becoming more health-conscious and seeking out healthier food options. Gluten-free bakery mixes are perceived as a healthier alternative to traditional bakery mixes, driving the growth of the market.Rising demand for convenience foods: With busy lifestyles, consumers are increasingly looking for convenient and easy-to-prepare food options. Gluten-free bakery mixes offer a convenient and easy way to prepare gluten-free baked goods at home, driving the demand for such products.Increasing availability of gluten-free bakery mixes: The availability of gluten-free bakery mixes in supermarkets and online stores has increased significantly in recent years. This trend is making it easier for consumers to access gluten-free bakery mixes and driving the growth of the market.Growing number of product offerings and innovative flavors: Manufacturers are introducing innovative flavors and product offerings in gluten-free bakery mixes to cater to the changing preferences of consumers. This trend is driving the demand for gluten-free bakery mixes with unique flavors and is expected to continue in the coming years.Overall, the increasing prevalence of celiac disease and gluten intolerance, the growing trend of healthy eating, the rising demand for convenience foods, the increasing availability of gluten-free bakery mixes, and the growing number of product offerings and innovative flavors are some of the key driving factors for the North America gluten-free bakery mixes market.

North America Gluten Free Bakery Mixes Market Regional Analysis

The North America gluten-free bakery mixes market can be segmented into the United States and Canada based on geography.The United States is expected to dominate the market due to the high prevalence of celiac disease and gluten intolerance in the country. The prevalence of celiac disease in the United States was found to be 0.71% in 2012. Additionally, the growing trend of healthy eating and rising demand for convenience foods are driving the demand for gluten-free bakery mixes in the United States.Canada is also a significant market for gluten-free bakery mixes, with increasing consumer awareness about gluten-free products and a growing trend of healthy eating. The market in Canada is expected to grow due to the rising demand for gluten-free bakery mixes and increasing availability of such products in supermarkets and online stores.Overall, the North America gluten-free bakery mixes market is expected to grow significantly in the coming years, driven by the increasing prevalence of celiac disease and gluten intolerance, growing trend of healthy eating, rising demand for convenience foods, and increasing availability of gluten-free bakery mixes.

North America Gluten Free Bakery Mixes Market Forecasts 2030 

The North America gluten-free bakery mixes market is expected to grow at a significant rate in the forecast period of 2021-2030. The market is projected to reach USD 1.5 billion by 2030, growing at a CAGR of approximately 7.5% during the forecast period.The United States is expected to dominate the market due to the high prevalence of celiac disease and gluten intolerance in the country. The market in the United States is expected to grow at a CAGR of approximately 7% during the forecast period, reaching USD 1.2 billion by 2030.Canada is also expected to witness significant growth in the forecast period, with the market growing at a CAGR of approximately 8%, reaching USD 290 million by 2030.The rising demand for gluten-free bakery mixes due to the increasing prevalence of celiac disease and gluten intolerance, growing trend of healthy eating, and rising demand for convenience foods are expected to drive the growth of the market in the forecast period.Overall, the North America gluten-free bakery mixes market is expected to witness significant growth in the forecast period, driven by the increasing demand for gluten-free bakery mixes and the availability of a wide range of gluten-free bakery mixes in supermarkets and online stores.

North America Gluten Free Bakery Mixes Market Key Industry Players

Some of the key industry players operating in the North America gluten-free bakery mixes market include:

Bob's Red Mill Natural Foods

General Mills Inc.

Hodgson Mill Inc.

The Hain Celestial Group, Inc.

King Arthur Flour Company, Inc.

Pamela's Products, Inc.

Pillsbury Company, LLC

Simple Mills, Inc.

Enjoy Life Foods

Authentic Foods

These companies are focusing on product innovation, expansion of their product portfolios, and strategic partnerships and collaborations to increase their market share in the North America gluten-free bakery mixes market. They are also investing in marketing and promotional activities to create awareness about the benefits of gluten-free bakery mixes among consumers. With the increasing demand for gluten-free bakery mixes in the region, these companies are expected to witness significant growth in the coming years.